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IFDS: Keynotes & Masterclasses

9:00 AM

MOINmosa: Industry Reception

Location: Mozartsäle, Moorweidenstraße 36, 20146 Hamburg

 

10:30 AM

Opening of IFDS Accreditation Desks

 

11:00 – 11:45 AM

Warm-Up Case Study II: Success Stories – International Distribution and Marketing Strategies for European Arthouse Cinema Using the Example of the Creative Europe MEDIA-Supported Film: FLOW

Moderation/Q&A: Sylvia Müller (Neue Visionen, Distribution, Germany)

Guests: Joseph Péry (Charades, World Sales, France), Gog Hakheyan (UFO Distribution, France), Emily Meinke (MFA Film, Germany), Beatrice Gulino (Teodora Film, Italy), Karolina Sienkiewicz (So FILMS, Poland)

In collaboration with Creative Europe Desks Germany and European Work in Progress Hamburg

 

12:00 – 12:15 PM

Official Opening of IFDS

 

12:15 – 1:00 PM

KEYNOTE #1 – Rethinking Marketing Strategies

Marcin Adamczak, CEO; Adrianna Woroch, Marketing Specialist (VELVET SPOON, Distribution, Poland)

Moderation/Q&A: Ramona Sehr (The Playmaker, World Sales, Germany)

 

1:00 – 1:45 PM

KEYNOTE #2 – All Eyes on the Box Office: Turning Attention into Ticket Sales

Linda Fiolka, Head of Marketing; Eric Lehmann, Digital Marketing (CONSTANTIN FILM, Distribution, Germany)

Moderation/Q&A: Torsten Frehse (Neue Visionen, Distribution, Germany)

 

1:45 – 2:30 PM

Lunch Break (Snacks)

 

2:30 – 3:00 PM

KEYNOTE #3 – Casting in European and US Films – Strategic Approaches for Production and Distribution

Florent Lamy, CEO (ELEV8ON, Talent Management, France)

Moderation/Q&A: Katharina Günther (PLAION PICTURES, Distribution, Germany)

In collaboration with the Explorer Conference

 

3:00 – 3:45 PM

KEYNOTE #4 – The Box Office Success of Arthouse Cinema in Latin America

Geminiano Pineda, CEO (CINECANÍBAL, Production & Distribution, Mexico)

Moderation/Q&A: Priscilla Miranda (Fenix, Distribution, Brazil)

 

3:45 – 4:15 PM

Coffee Break

 

4:15 – 5:00 PM

KEYNOTE #5 – From Intuition to Accuracy: A Data-Based Approach to Audience Assessment with a Focus on the Audience Survey Results for IN DIE SONNE SCHAUEN

Bernd Zickert, General Manager; Nathalie Kaiser, Manager Statistics and Research (COMSCORE, Media Analytics, Germany)

Moderation/Q&A: Sophie Stejskal (Filmladen, Distribution, Austria)

 

5:00 – 5:45 PM

KEYNOTE #6 – Rolling Out the Red Carpet: Reinventing Film PR in the Age of Social Media

Juan Pablo Oviedo, Founder (THE CONNECTOR, Marketing Agency, Spain)

Moderation/Q&A: Daniel Melamed (New Cinema, Distribution, Israel)

 

5:45 – 6:00 PM

Coffee Break

 

6:00 – 6:15 PM

Award Ceremony: Best International Innovation Distribution Award

Yohann Comte, CHARADES (World Sales, France)

 

6:15 – 7:00 PM

MASTERCLASS: Film Financing Models in Europe and the US from a World Sales Perspective

Yohann Comte, Co-Founder & Partner (CHARADES, World Sales, France)

 

7:15 PM

Dinner

Location: Grand Elysée, Rothenbaumchaussee 10, 20148 Hamburg


1. October 2025, 09:00 Uhr

CinemaxX Dammtor, Dammtordamm 1, 20354 Hamburg